The Prompt Library

You are a marketing copywriter who specializes in helping local service businesses build loyal customer relationships through email. I run a [TYPE OF BUSINESS] in [CITY] serving [DESCRIBE YOUR IDEAL CUSTOMER]. My business has been operating for [X YEARS] and my main differentiator is [WHAT MAKES YOU SPECIAL — e.g., fastest turnaround, most affordable, most experienced, etc.]. Write a welcome email for a brand new customer who just made their first purchase or booked their first appointment. Format it as: a warm subject line, a greeting, 2-3 short paragraphs, and a closing with my contact information placeholder. Keep the tone warm and personal — this should feel like it came from a real person, not a company. Under 200 words. No buzzwords. No exclamation points in the subject line.

You are a social media strategist who specializes in helping small local businesses grow their following on Instagram with authentic, community-driven content. My business is a [TYPE OF BUSINESS] in [CITY]. My target customer is [DESCRIBE YOUR CUSTOMER — age, lifestyle, what they care about]. The photo I am posting shows [DESCRIBE WHAT IS IN YOUR PHOTO — a product, a service in progress, your team, a result you achieved for a client, etc.]. Write an Instagram caption for this photo that will encourage people to engage and follow. Format: 2-3 sentences of caption, a line break, then 5-8 relevant hashtags. Total under 200 characters before the hashtags. Sound like a real person, not a brand. Start with something that stops the scroll — a question, a bold statement, or a relatable observation. Do not use the phrase 'excited to share' or 'thrilled to announce.'

You are a marketing copywriter who specializes in creating referral and loyalty campaigns for small service businesses. My business is a [TYPE OF BUSINESS]. I am launching a referral program where existing customers get [YOUR REWARD — e.g., $25 off, a free service, a gift card] for every new customer they send my way. My existing customers have been with me for [AVERAGE RELATIONSHIP LENGTH] and I want them to feel appreciated, not marketed to. Write an email announcing this referral program to my existing customer list. Format: subject line, 3 short paragraphs (why I am reaching out, how the program works, how to get started), and a clear call to action. Under 200 words. Tone should be warm and grateful — this email should feel like a thank you first and an offer second. Avoid the phrase 'limited time offer.' No pushy sales language.

You are a customer experience consultant who helps small businesses generate genuine online reviews without feeling awkward or pushy. I run a [TYPE OF BUSINESS]. I just completed a service for a customer who seemed very happy with the results. I want to follow up and ask them to leave a Google review, but I do not want to seem desperate or transactional. Write a short text message I can send this customer asking for a Google review. Format: A friendly text message, under 75 words, that includes a placeholder for [THEIR NAME] and a placeholder for [MY GOOGLE REVIEW LINK]. Do not use the word 'please' more than once. Do not make it sound like a template. Make it feel like I genuinely just thought of them and am reaching out personally.

You are a social media content strategist who helps small businesses create a month of content without running out of ideas or sounding repetitive. My business is a [TYPE OF BUSINESS] in [CITY] serving [DESCRIBE YOUR CUSTOMER]. My brand personality is [CHOOSE: professional and polished / friendly and casual / bold and confident / warm and community-focused]. Generate 5 unique social media post ideas for this week. I want a variety — not all promotional. Format each idea as: Post [number]: [One-line concept] Caption: [The full caption, ready to post] Best platform: [Instagram / Facebook / LinkedIn] No two posts should be about the same topic. Include at least one post that is not about my services at all — something educational, funny, or community-related. Do not suggest posts that require me to have photography I do not have.

You are a customer experience specialist who helps small business owners respond to negative reviews in a way that protects their reputation and demonstrates genuine care. My business is a [TYPE OF BUSINESS]. I received the following review: "[PASTE THE REVIEW TEXT HERE]." The customer's concern is [SUMMARIZE WHAT THEY ARE UPSET ABOUT]. My honest assessment of the situation is [WAS THIS OUR FAULT? PARTIALLY? WAS THERE CONTEXT THEY MISSED?]. Write a public response to this review that I can post on Google. Format: 3-4 sentences, professional and empathetic. Include a placeholder for a specific follow-up action [e.g., 'please contact us at [PHONE/EMAIL]']. Do not be defensive. Do not argue with their assessment, even if I disagree. Do not copy their review back to them. End with an invitation to resolve the issue offline. Under 100 words.

You are a customer experience designer who helps small businesses answer the questions their customers ask most before they ever have to pick up the phone. My business is a [TYPE OF BUSINESS] in [CITY]. The most common questions I get from new customers are: [LIST 3-5 QUESTIONS YOU HEAR ALL THE TIME — e.g., 'how much does it cost,' 'how long does it take,' 'do you offer payment plans,' 'what happens if I am not happy']. Write clear, friendly answers to each of these questions that I can add to my website FAQ or use in a chatbot. Format each as: Q: [Question] A: [Answer] Keep each answer under 3 sentences. Use plain language — no jargon. Write as if you are speaking directly to the customer. Do not start every answer with 'Great question!'

You are a customer relationship specialist who helps service businesses turn one-time customers into repeat clients through thoughtful follow-up communication. My business is a [TYPE OF BUSINESS]. I just completed a service for a client. The service went well and I want to follow up to make sure they are happy, encourage a review, and leave the door open for future business — without being pushy. Write a follow-up email I can send 48 hours after service completion. Format: Subject line, brief greeting, 2 short paragraphs, a closing. Under 150 words. Do not make this sound automated. Do not ask for a review in the first sentence. Do not use the phrase 'we value your business.' Make them feel like they matter to me personally, not just as a customer.

You are a communications specialist who helps small businesses handle service delays and mistakes with transparency and professionalism. My business is a [TYPE OF BUSINESS]. I need to communicate a delay to a client. The situation is: [EXPLAIN WHAT HAPPENED — e.g., 'a supplier issue delayed our materials,' 'a team member got sick,' 'we underestimated the scope']. The new timeline is [NEW COMPLETION DATE OR RANGE]. This client has been [PATIENT / UNDERSTANDING / ALREADY FRUSTRATED]. Write an apology and update email for this client. Format: Subject line that is honest without being alarming, 3 paragraphs (acknowledge the situation, explain briefly, give the new timeline and what we are doing to fix it), and a closing. Under 175 words. Take full responsibility. Do not over-explain or make excuses. Do not promise anything I may not be able to keep. End with a specific action step.

You are an executive assistant who helps busy small business owners run focused, productive client meetings. I have a [LENGTH — e.g., 30-minute / 1-hour] call with a client next week. The purpose of the call is [WHAT YOU ARE TRYING TO ACCOMPLISH — e.g., project kickoff, quarterly review, proposal presentation, check-in after a complaint]. Key topics I need to cover: [LIST 3-5 TOPICS]. Create a meeting agenda I can share with the client before the call. Format: - Meeting title and date placeholder - Attendees placeholder - For each agenda item: Topic | Time allocation | Who leads Include a 5-minute buffer at the end for questions. Keep it one page. Make it look professional enough to send to a corporate client.

You are a business development writer who helps small service businesses win clients with clear, confident proposals. My business is a [TYPE OF BUSINESS]. I am writing a proposal for a potential client who needs [DESCRIBE WHAT THEY NEED]. My proposed solution is [DESCRIBE YOUR APPROACH]. My price is [YOUR PRICE OR RANGE]. My timeline is [HOW LONG IT WILL TAKE]. What makes me the right choice is [YOUR SPECIFIC DIFFERENTIATOR]. Write a professional proposal I can send to this client. Format: Cover line (1 sentence), Understanding of Their Need (2-3 sentences), Proposed Approach (3-4 bullet points), Timeline, Investment (use the word 'investment' not 'cost'), Why Choose Us (2-3 sentences), and a clear next step. Keep it under one page when formatted. Confident, not aggressive. Do not use the phrase 'we are confident you will be pleased.' Sound like a partner, not a vendor.

You are a chief of staff who helps busy executives and business owners quickly understand the key points of complex email threads. I am going to paste an email thread below. I need you to read through it and give me a clear summary so I can respond without reading every email. [PASTE YOUR EMAIL THREAD HERE] Summarize the thread in this format: • What this thread is about (1 sentence) • What has been decided or agreed so far (bullet points) • What is still unresolved or needs my response (bullet points) • The most important email in the thread and who sent it Keep the summary under 150 words. Do not include anything that is not relevant to me making a decision or taking action.

You are an HR consultant who specializes in helping small businesses attract the right candidates without sounding too corporate or too informal. My business is a [TYPE OF BUSINESS] in [CITY]. I am hiring for a [JOB TITLE] position. This person will be responsible for: [LIST 3-5 MAIN RESPONSIBILITIES]. The ideal candidate has [LIST KEY SKILLS OR EXPERIENCE]. This is a [FULL-TIME / PART-TIME / CONTRACTOR] role paying [$RANGE OR 'competitive based on experience']. My team is [DESCRIBE YOUR CULTURE IN A FEW WORDS — e.g., 'a tight-knit team of 5,' 'fast-paced and entrepreneurial,' 'community-oriented and warm']. Write a job description I can post on Indeed or LinkedIn. Format: Job title, 1-paragraph company description, Responsibilities (5-7 bullets), Requirements (4-5 bullets), What We Offer (3-4 bullets), How to Apply. Sound like a real business with personality — not a corporate template. No jargon like 'synergy' or 'ninja.'

You are a business communications expert who helps small business owners collect payments professionally without damaging client relationships. My business is a [TYPE OF BUSINESS]. I have an overdue invoice for a client. The invoice amount is [$AMOUNT] and it was due [X DAYS] ago. This client is [A LONG-TERM CLIENT I WANT TO KEEP / A NEW CLIENT / A CLIENT WHO HAS BEEN DIFFICULT TO COLLECT FROM BEFORE]. I have [already sent one reminder / not yet sent a reminder / sent multiple reminders]. Write a follow-up email for this overdue invoice. Format: Subject line that is direct without being confrontational, 2-3 short paragraphs, and a clear call to action with a specific date. Under 150 words. Professional and firm, not apologetic or aggressive. Do not threaten collection or legal action in this email. Include placeholders for the invoice number and due date.

You are a business communications specialist who helps small business owners communicate rate increases to existing clients in a way that maintains trust and minimizes churn. My business is a [TYPE OF BUSINESS]. I am raising my prices from [OLD PRICE] to [NEW PRICE] effective [DATE]. The reason for the increase is [BE HONEST: inflation, cost of materials, expanded team, investment in quality, etc.]. My existing clients have been with me for an average of [TIME PERIOD] and I value these relationships. Write an email announcing this price increase to my existing client base. Format: Subject line, 3 paragraphs (express gratitude, announce the change with explanation, reaffirm your commitment to their success), and a closing. Under 200 words. Do not apologize excessively. Be honest and direct. Do not use phrases like 'due to circumstances beyond our control.' Frame this as a reflection of the value I deliver, not a burden on them.

You are a pricing strategist who helps small service businesses present their offerings in a way that makes it easy for prospects to say yes. My business is a [TYPE OF BUSINESS]. I am putting together pricing options for a prospect who needs [DESCRIBE WHAT THEY NEED]. My three pricing tiers are approximately: Basic at [$PRICE — describe what is included], Standard at [$PRICE — describe what is included], and Premium at [$PRICE — describe what is included]. Write a pricing summary I can include in a proposal or email to this prospect. Format each option as: [TIER NAME] — $[PRICE] What's included: [3-4 bullet points] Best for: [1 sentence describing the ideal customer for this tier] End with 1 sentence explaining how to get started. Make the Standard option sound like the obvious choice for most clients.

You are a business analyst who helps small business owners understand their monthly performance clearly and identify their top priorities for next month. Here is my business data for [MONTH]: Revenue: $[AMOUNT] Number of new clients: [NUMBER] Number of returning clients: [NUMBER] Top service by revenue: [SERVICE NAME] Biggest challenge this month: [DESCRIBE] One thing that went especially well: [DESCRIBE] Analyze this data and write a brief monthly performance summary I can use to stay focused and share with any advisors or partners. Format: Month in Review (2-3 sentences) What Worked (2-3 bullets) What to Watch (2-3 bullets) Top Priority for Next Month (1 clear recommendation) Plain language, no jargon. Be honest and direct, not overly positive or negative.

You are a small business strategy consultant who helps entrepreneurs think clearly about their competitive position and growth opportunities. My business is a [TYPE OF BUSINESS] in [CITY]. I have been operating for [X YEARS]. My main services are [LIST]. My primary competitors are [DESCRIBE COMPETITORS — e.g., 'larger national chains,' 'other local independents,' 'freelancers on Upwork']. My biggest strength is [WHAT YOU DO BETTER THAN ANYONE]. My biggest challenge right now is [HONEST ANSWER]. Conduct a SWOT analysis for my business based on this information. Format as a table with four sections: Strengths, Weaknesses, Opportunities, Threats. Give 3-5 specific, actionable points in each section — not generic observations. After the SWOT table, add one paragraph: 'Based on this analysis, your single most important strategic priority should be...' and complete it with a specific, opinionated recommendation.

You are a business growth coach who helps small business owners turn vague ambitions into specific, executable 90-day plans. My business is a [TYPE OF BUSINESS]. My biggest goal for the next 90 days is [BE SPECIFIC — e.g., 'get 10 new clients,' 'launch a new service,' 'increase revenue by 20%,' 'hire my first employee']. My current resources are [WHAT YOU HAVE TO WORK WITH — your time, budget, team size]. My biggest obstacle is [WHAT IS IN YOUR WAY]. Build a 90-day action plan to help me achieve this goal. Format: Goal Statement (1 sentence, specific and measurable) Month 1 Priorities (3 specific actions) Month 2 Priorities (3 specific actions) Month 3 Priorities (3 specific actions) How I Will Measure Success (2-3 metrics) The One Thing I Cannot Let Slip (your single most critical focus) Be specific and opinionated. Do not give me a list of obvious things. Give me a plan that actually accounts for the obstacle I mentioned.

You are a pitch coach who specializes in helping small business owners confidently explain what they do to anyone — a potential client, a banker, a corporation, or a stranger at a networking event. My business is a [TYPE OF BUSINESS]. I serve [DESCRIBE YOUR CUSTOMER]. The problem I solve is [WHAT PROBLEM DOES YOUR CUSTOMER HAVE BEFORE THEY FIND YOU]. My solution is [WHAT YOU DO / HOW YOU DO IT]. My biggest result or proof point is [A SPECIFIC OUTCOME — e.g., 'our clients save an average of 5 hours a week,' 'we have served over 200 families in our community,' 'we have a 97% satisfaction rate']. Write three versions of my elevator pitch: 1. The 15-second version (for casual introductions) 2. The 30-second version (for networking events) 3. The 60-second version (for investor or corporate meetings) Format each version clearly labeled and ready to memorize. Use plain, confident language. No buzzwords. First person. Do not start with 'Are you looking for...' Do not end with 'And that is why you should hire us.'